Client Case Study: Coffee Distributor

Client Case Study: Coffee Distributor

This national coffee brand based out of the Capital Region in NY wanted to expand both nationally and locally with their commercial equipment. Their previous marketing company wasn't efficient, so they sought a new partner to eliminate waste and provide monthly data on improvements.

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New Services Now Offered

New Services Now Offered

Wave Marketing Co. now offers new digital marketing services for small businesses across the United States, including marketing audits, one-day consulting, branding and logo design, and NYS contract work.

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The Essential Digital Marketing Services Every Business Needs, Regardless of Size

The Essential Digital Marketing Services Every Business Needs, Regardless of Size

Whether you’re a small startup or a large corporation, digital marketing plays a crucial role in driving growth and success. However, with so many tools and strategies available, it can be overwhelming to determine which services are essential for your business.

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A Day in the Life of a Digital Marketer:  Mid-Month Edition

A Day in the Life of a Digital Marketer: Mid-Month Edition

Welcome to Wave Marketing Company, located in the vibrant Capital Region of New York! As a digital marketer here, no two days are ever the same. Our work is dynamic and ever-changing. Today, I'll take you through a typical mid-month day in my life.

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Email Marketing Strategies for a Hot Summer Engagement

Email Marketing Strategies for a Hot Summer Engagement

As summer heats up in the Capital Region, NY, businesses are presented with unique opportunities to connect with their audience. Effective email marketing can make all the difference in engaging your customers during the sunny season. Here are the top email marketing strategies to help your business shine this summer.

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5 Creative Father's Day Marketing Campaigns to Inspire Your Strategy

5 Creative Father's Day Marketing Campaigns to Inspire Your Strategy

Father's Day is fast approaching, and it's the perfect time to show appreciation for all the dads out there. But as a savvy marketer, you know it's also an excellent opportunity to flex those creative muscles and craft campaigns that not only resonate but also leave a lasting impression. So, grab your brainstorming hat and get ready to be inspired by these five ingenious Father's Day marketing campaigns!

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Influencer Partnerships: Finding the Right Fit for Your Brand in the Capital Region

Influencer Partnerships: Finding the Right Fit for Your Brand in the Capital Region

Influencer marketing has emerged as a powerful tool for brands looking to connect with their target audience in authentic and engaging ways. In the bustling landscape of the New York Capital Region, where innovation and creativity thrive, leveraging influencer partnerships can take your brand to new heights. However, the key to success lies in finding the right influencers who resonate with your brand values and speak to your target demographic.

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The Art of Storyselling in Albany: Crafting Compelling Narratives for Your Brand

The Art of Storyselling in Albany: Crafting Compelling Narratives for Your Brand

In today's digital age, where attention spans are fleeting and competition is fierce, businesses must find innovative ways to connect with their audience. One of the most powerful tools? Storytelling. And in the vibrant city of Albany, where history collides with modernity, mastering the art of "Storyselling" can elevate your brand above the rest.

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