
The Real Reason Most New Businesses Fail (It’s Not What You Think)
Challenge conventional wisdom about why startups flop, pointing to poor branding, lack of community, or weak online presence or not thinking about allocated a marketing budget when you first start.

Super Bowl 2025 Ads
Well, folks, we’ve got some bad news: the Super Bowl commercials this year were a dumpster fire. What happened to the golden age of gut-busting, laugh-out-loud ads?

The “Red Flag” Marketing Tactics to Stop in 2025
Valentine’s Day is a time to celebrate love, connection, and authenticity—a concept that many businesses seem to leave at the door when it comes to their marketing strategies. This year, let’s break up with the tired and toxic marketing trends that are as outdated as sending an unsolicited “U up?” text. These “red flag” tactics aren’t just annoying; they’re often ineffective.

Is Email Marketing Dead? Nope, You’re Just Doing It Wrong!
Email marketing is NOT dead, but let’s face it: if you’re not using it effectively, it might as well be. There’s this myth floating around that email marketing is a thing of the past, but the truth is, it’s more powerful than ever—if you know how to harness it.